Fragrance has a chance to grow even more in Thailand on the back of the wellness pattern. “More than two-thirds of [Thailand’s] population has a smartphone. Whatever the demographic, there’s someone with a mobile phone in hand and they’re purchasing online. “But nonetheless not our main income supply Yes, it has been growing and the expansion is important, however it still can’t be compared with offline.

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From hair styling to high-value fragrance, shopper information factors to innovation opportunities. WGSN’s Coloro sister brand has chosen Orchid Flower as the colour of …